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In 1922, amidst the bustling streets and spiritual energy of Jalandhar, a gifted sweet-maker and devout Muslim, Haji Kareem Ahmed, opened the doors of what would become a legendary institution — Jalandhar Motichoor House.
Known for his warm heart and uncompromising standards, Haji Kareem began crafting motichoor laddus unlike any other — soft, fragrant pearls of boondi infused with saffron and cardamom, held together with ghee, prayer, and precision. His shop quickly became a place of gathering — a symbol of shared joy and unity, where sweets transcended religion and class, bringing people together for every celebration, from Eid to Diwali.
When the Partition of India struck in 1947, bringing with it unimaginable upheaval, Haji Kareem Ahmed made the difficult decision to migrate to Lahore, carrying nothing but faith, his family, and his original recipes.
With him were his son and grandsons, who helped him rebuild the Jalandhar Motichoor House in Lahore — not just as a shop, but as a living continuation of the original spirit: resilience, sweetness, and shared heritage.
“Borders changed, but tradition followed — carried in our hands and our hearts.”
From the narrow lanes of Jalandhar to the vibrant neighborhoods of Lahore, the essence of the laddus remained unchanged — handmade, pure, and unforgettable.
Now, nearly a century later, the 4th generation of Haji Kareem Ahmed’s family continues the business with the same passion and reverence. The methods remain traditional, the ghee still pure, and the values deeply rooted in legacy.
With customers from around the world — from old-timers who remember the name to young families discovering it for the first time — Jalandhar Motichoor House stands today as a testament to taste, time, and tradition.
“Some sweets are eaten. Others are inherited.”